I recently purchased the RTIC Soft Cooler, Ice Chest 30 can for a weekend camping trip with friends, 30 can size so I could pack 5lb bag of ice with it. While the cooler itself is spacious enough to fit all our drinks,snacks, and ice I found it to be too heavy to carry for long distances. In hindsight, I wish I had gone for a smaller size that would have been easier to manage.The zipper on the cooler is of high quality, but unfortunately, the insulation doesn't keep ice as long as I had hoped. After only a few hours, the ice had already started to melt, and by the end of the day, most of the ice had melted completely.Overall, I'm a bit disappointed with this purchase, as I was hoping for a cooler that could keep my drinks cold for at least a day. However, I will say that the cooler is well-made and seems to be durable, so it may work better for shorter trips or for those who don't need to keep ice for an extended period.If you're looking for a cooler that can keep your drinks cold for a long time, I would suggest looking elsewhere. However, if you're in the market for a well-made cooler for shorter trips or outings, the RTIC Soft Cooler may be a good option for you.